Introduction

Wearbly AI ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our virtual try-on service and related applications.

Information We Collect

Personal Information

• Photos and Images: When you use our virtual try-on service, you may upload personal photos to see how garments look on you
• Account Information: Email address, name, and other details when you create an account
• Usage Data: Information about how you interact with our service, including features used and session duration
• Device Information: Browser type, device type, IP address, and other technical information

Garment and Product Data

• Images of clothing items you select or upload
• Product URLs and metadata from supported e-commerce platforms
• Preferences and sizing information

How We Use Your Information

• Virtual Try-On Generation: Process your photos with AI to create realistic virtual try-on images
• Service Improvement: Analyze usage patterns to enhance our AI models and user experience
• Technical Support: Provide customer support and troubleshoot issues
• Communication: Send service updates, security alerts, and support messages
• Legal Compliance: Meet legal obligations and protect our rights

AI Processing and Data Security

Image Processing

Your uploaded photos are processed using advanced AI algorithms to generate virtual try-on results. This processing:

• Occurs on secure, encrypted servers
• Is used solely for generating your virtual try-on images
• Does not involve human review of your personal photos
• Employs privacy-preserving AI techniques

Data Retention

We implement strict data retention policies:

• User Photos: Automatically deleted after 24 hours by default. Images are only stored longer if you explicitly consent to save them to your profile
• Generated Images: Automatically deleted after processing unless you choose to save them
• Account Data: Retained while your account is active and for a reasonable period after deletion
• Usage Analytics: Aggregated and anonymized data may be retained for service improvement

Information Sharing and Disclosure

We do not sell, trade, or rent your personal information. We may share information in these limited circumstances:

Service Providers

We work with trusted third-party service providers who assist in:

• Cloud storage and computing services
• AI processing and machine learning
• Analytics and performance monitoring
• Customer support tools

E-commerce Platform Integration

When you connect our service to e-commerce platforms (like Shopify), we may:

• Access product catalogs and pricing information
• Share usage analytics with merchant partners (in aggregated, anonymized form)
• Facilitate purchase transactions through integrated checkout

Legal Requirements

We may disclose information when required by law, court order, or to protect our rights and safety.

Your Rights and Choices

Data Access and Control

You have the right to:

• Access: Request a copy of your personal data
• Correction: Update or correct inaccurate information
• Deletion: Request deletion of your personal data
• Portability: Receive your data in a structured, machine-readable format
• Objection: Object to certain processing activities

Photo Management

You can:

• Choose to save or delete generated try-on images
• Manage photo retention preferences in your account settings
• Request immediate deletion of any uploaded photos

Communication Preferences

You can opt out of marketing communications while still receiving essential service notifications.

Security Measures

We implement robust security measures to protect your information:

Technical Safeguards

• Encryption: All data transmission and storage is encrypted
• Access Controls: Strict access controls limit who can view your data
• Secure Infrastructure: Industry-standard cloud infrastructure with robust security measures
• Regular Audits: Regular security assessments and monitoring

Privacy by Design

• Automatic data deletion after processing
• Minimal data collection practices
• Anonymization of analytics data
• Privacy-preserving AI techniques

International Data Transfers

Your information may be processed in countries other than your own. We ensure appropriate safeguards are in place for international transfers, including:

• Standard Contractual Clauses for EU data transfers
• Adequacy decisions where applicable
• Additional security measures for sensitive data

Children's Privacy

Our service is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.

Cookies and Tracking

We use cookies and similar technologies to:

• Maintain your session and preferences
• Analyze usage patterns and improve our service
• Provide personalized experiences
• Ensure security and prevent fraud

You can control cookie settings through your browser preferences.

Contact Information

For questions about this Privacy Policy or our privacy practices, please contact us:

Regional Privacy Rights

European Union (GDPR)

If you are in the EU, you have additional rights under the General Data Protection Regulation, including the right to lodge a complaint with your local supervisory authority.

California (CCPA)

California residents have specific rights under the California Consumer Privacy Act, including the right to know what personal information we collect and how it's used.

Other Jurisdictions

We comply with applicable privacy laws in all jurisdictions where we operate.